While Britain was experiencing the coldest winter weather in decades, the hottest trends of 2018 were being showcased at the London Fashion Week Festival 20-23 September.

The four-day festival took place right after the London Fashion Week and gave its visitors to chance to jump-start their personal style with wardrobe updates from over 150 British and international designer brands, curated under one roof. And great news was that many of the were offering industry-insider prices. Every year, the festival selects four of London’s hottest designers to show their seasonal collection on the catwalk and dedicates one day of the event to each designer. Fashion devotees took their seats to catch the latest trends from Zandra Rhodes – who has dressed the names such as Freddie Mercury, Elizabeth Taylor and Princess Diana – Jamie Wei Huang, Nicopanda and Juicy Couture.

Inspirational talks from the experts covering all the topics you need to know to get started in the industry were also spanned through the event. Ella Mills from Food For Thought: Deliciously Ella, Daphne Guinness, Trinny Woodall, Harriet Stewart, Alicia Waite, Orla Kiely and Dennis Nothdruft.

London Fashion Week Festival introduced serious of new events for visitors to connect with the festival more. Yoga, massage, music, book signing, label making as well as relaxing with a glass of bubbly and thanks to instax for their playful addition to the venue and taking our instant photos – everyone felt like a super star.

Photo: LFWF

Kind People PR